Concealer, color corrector, and under-eye brightener are the most common cosmetics used to address darkness, redness, and dullness in the eye area. Each one serves a unique purpose, and if you plan to ...

I spent several weeks researching the best concealers for dark circles through reader-favorite retailers like Sephora, Ulta and Amazon. Once I rounded up my top contenders, I asked PureWow editors and ...

In an ideal world, I would have perfectly even, bright, smooth skin. Yet because acne, dark circles, hyperpigmentation, and other fun skin ~stuff~ are a thing, that's not always possible. That's how I ...

If your skin is covered in angry breakouts, rosacea, or any type of redness, it's time to add a color correcting concealer, specifically a green-tinted one, into your makeup routine ASAP. A green ...

Concealer is a makeup-bag essential—it’s among the most versatile and practical beauty products around. However, not all concealers are created equally. Some work great for under-eye circles, while ...

Beauty experts aren’t always the ones with the best makeup tips. Sometimes you can learn a new trick from someone’s everyday makeup routine. And that’s what tennis superstar and mom of two Serena ...

Is your usual lip combo just not hitting the same? It’s time to try something new in 2025. While we can all relate to reaching for the same reliable lip balm in a rush, there’s no shame in stepping up ...