Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.

Public relations is the art of securing trust at scale. And one of the best tactics for B2B brands to achieve this is the customer press release. A customer press release helps a brand in a number of ...

Launched in 2012, YourStory's Book Review section features over 270 titles on creativity, innovation, entrepreneurship, and digital transformation. See also our related columns The Turning Point, ...

SEOUL, South Korea, April 22, 2025 /PRNewswire/ -- SK hynix Inc. (or "the company", www.skhynix.com) announced today that it has completed customer validation of 96GB CMM(CXL[1] Memory Module)-DDR5, a ...

“We continue to build strong momentum in new customer acquisitions, further cementing our leadership as the global standard for validation lifecycle management. This strategic win reinforces Kneat’s ...

Email marketing is there, and it’s not going away very soon. It’s still a very potent means of reaching across to your subscribers. The case has been made for using an apt subject line since it ...

I love supporting, mentoring or even being around hackathons and startup bootcamps. The energy that you get from seeing people coming with creative solutions is an awesome experience. It inspires me ...