Planning a promotion event is a lot like planning a dinner party: it's smart to expect people to eat and drink twice as much as you think and to expect the unexpected. Sound like fun? It can be, ...

There's one major difference between promoting an event or a performance and promoting other types of products or services: the deadline. Customers who haven't purchased tickets by the time the ...

The event marketing landscape is continuously evolving, driven by technological advancements and changing consumer demands. 2024 promises to be a big year for event marketers, full of potential to ...

Event marketing has changed substantially over the last two decades. It’s now a more important component of digital marketing than ever before and thoroughly embedded in the martech stack. Just look ...

The combined Cvent–Goldcast platform brings event execution, AI-powered video production and performance analytics into a ...

Tools to help you plan and promote your event. You've been asked to create an event on campus but don’t know where to start. Need to know how to secure a venue and create a registration page? Want to ...

We’re happy to help you in promote your events and activities on campus. This checklist should serve as a general guideline of potential opportunities for event promotion. Not all suggestions on this ...

For virtual events, we recommend promotion begins two-four weeks prior to the event date. For in-person or hybrid events, we recommend promotion begins four-six weeks prior to the event date. Events ...