LinkedIn is seeing a surge in content creation and consumption, and engagement between users is up as well. Srividya Gopani, Director of Brand and Consumer Marketing at LinkedIn, tells Social Samosa ...

LinkedIn is huge, with 706 million users in over 200 countries and regions. No, it doesn’t have as many users as Facebook and Instagram. But what makes it special is that it’s a unique platform ...

While LinkedIn has primarily been considered the professional hub of social media, it has also evolved into a lucrative platform for creators, entrepreneurs, and influencers. But how exactly does one ...

I've taken the plunge into content creation on LinkedIn. After reading numerous thought leadership posts, updates from my professional network and the classic takeaway/lesson learned post, I tried it ...

LinkedIn is exploring a fresh avenue to bolster its earnings by introducing a Premium Company Page subscription, signaling a strategic initiative to diversify its revenue sources. The introduction of ...

Building on its growing suite of video features, LinkedIn’s new ad products and partnership with Adobe focus on helping B2B marketers and business influencers gain higher engagement and impressions, ...

Opinions expressed by Entrepreneur contributors are their own. If you haven’t started using LinkedIn to share content yet, it’s high time you get on board. The career-networking site has 303 million ...

LinkedIn gives you more flexibility of content types than do Instagram or Twitter, so your LinkedIn post queue should be a combination of short updates and long-form articles (LinkedIn has a "Write an ...

The feature is only available for frequent contributors at the moment, but will be available to everyone else soon. "Some stories are better shown than told. Video allows you to evoke emotion, ...

Social media has essentially become the air we breathe online. It's where customers increasingly spend more of their time, with social applications challenging browsers as the entry point through ...