How consumers define ‘clean label’ is expanding beyond ‘simple, easy-to-understand ingredients’ to include questions about the safety of some long-used ingredients and processing techniques as well as ...
As consumer needs continue to evolve, manufacturers are pushing the boundaries of product development that both satisfy consumers and maximize business revenue. And, as consumers place an increasing ...
Clean-label has been one of the biggest trends of 2025. While many consumers want functional benefits from food, others are interested in shorter ingredients lists and clarity around nutritional value ...
Can plant-based meat be clean label? I won’t leave you waiting – the answer to this question is, of course, yes. With consumer backlash towards meat alternatives largely linked to a broader distrust ...
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